How do I reach my Dutch-speaking customer?
We recognize your problem ...
You want to distinguish yourself with your top facilities or specific services, but you run into the limitations of the major booking tools. Or you don't reach your main customer group because you don't have the ability to communicate in their language.
The easiest customers you will ever attract are the lucky ones who have already stayed at your hotel. It makes sense that you want to reach these satisfied Belgian and Dutch customers again, they are your best advertisement.
But how do we achieve it?
What can Ski Sun Communications offer you?
Whether you are a hotel, a B&B, a campsite, a gite, a holiday home or an apartment / studio, it is vital that you reach potential customers in their preferred language. And with that information they are looking for
- 1 -
Online marketing for hotels is not possible without content marketing, spreading your message in text, images, sound or video. It is essential to inspire visitors, in their language, to visit your city and fill more rooms in your hotel.
Your website or communication via social media in Dutch will bring you closer to your visitors. And Ski Sun Communications can take that step for you.
You need to be found, inspire confidence and be booked faster.
- 2 -
With the right tools and strategies, individual hotels can also distinguish themselves in this area. With tools such as email marketing, social media marketing, SEO and retargetting, we create new commercial opportunities while keeping your budget under control.
- 3 -
Based on our own hotel experience, we can also assist you with practical and administrative matters.
From the internal organization to preparing a marketing plan, our tips and advice can help you create a comprehensive strategic plan.
- 4 -
By distributing valuable content on your social media channels you reach the people who already know you somewhat. However, you also want your reach to grow among people who do not know you yet. These people also visit hotels.
With Google Ads and social media advertising, you have opportunities to reach the right target group, even if these people are not yet following you.
- 5 -
Marketing or social influencers have built up a wide reach of followers. These followers rely more on the social influencers than the journalists who spread the news. And certainly more than the advertisements or banners. This also makes marketing influencers an interesting advertising channel, with more reach, lower costs and more confidence.
Fietsenindealpen.com is such an influencer site for cycling hotels.
- 6 -
Our employees are happy and motivated to represent you at important events. They are also very creative in devising workshops, close to your target group.